Worked with the client to help brand and build an ecommerce site that featured artisan products curated from the South African Fair Trade industry. My responsibilities included:
Designed all branding for the Trendi Décor line including logos and marketing materials.
Designed and maintained ecommerce storefront.
Designed and implemented Email Marketing, including data mining for clientele to sell fair-trade ceramics and textiles.
Product photography for website.
Handled PR for trade shows and publications featuring their efforts to improve the impoverished lives of citizens of South Africa.